Hey ,
If you have young kids, these Meta Ray-Bans are a must have.
I’ve had them for a few months now and being able to record videos of my daughter without holding a phone in her face is amazing. I can actually capture those little funny moments that I'd otherwise miss in the time it takes to dig for my phone.
Since you can record hands-free, they also unlock an interesting perspective to shoot ads from. Like this...
This one is from AG1 (not a client).
Traditionally this would have been shot from the opposite angle, shooting across from the person holding the bottle at their seat. But instead, with these glasses, we have a first person POV and are looking down at the bottle and as they rip open the AG1 packet to show how you can get your greens even at the airport.
I think this one could do a better job selling it with some added text or voice over or some kind of explanation. But it illustrates the takeaway I wanted you to see which is how the Meta glasses can easily mix up your content.
If you're struggling to scale and need more creative, learn how we can help here biddyco.com/scale
Ben Philabaum
CEO, Biddyco
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What’s Biddyco again?
We make performance-focused ad creative for Meta/TikTok (UGC, animation, statics, video etc.) Our best fit clients are spending $100k+/month already and need more fuel for their campaigns.
Interested in working together? Book a call with me here: biddyco.com/scale
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