Hey ,

I’ll admit, I’m not the most organized person.

The right side of my desk has a pile of papers. My bookshelf has become a dumping ground for the miscellaneous.

But even I occasionally fall into those TikTok/IG "super Type-A organizer" rabbit holes.

There’s something very satisfying about watching someone organize their pantry, car, shoe rack etc.

That’s why we made this one…

We made this one for Nuts.com​

This format is a great way to hold people’s attention, while naturally showing them a few of the different products the brand carries. It has the overhead shots, soft ASMR-y sounds, and that oh so pleasing restock vibe.

It’ll also spark comments from people who think organizing snacks into little trays like this is super weird. That’s fine, they probably weren’t going to buy anyways. But their snarkly little comments are great for the algorithm.

The real lesson here is to watch organic trends. We’ve got a Slack channel where the team drops interesting reels all day. It’s one of our best sources of ad ideas.

If you’re spending $100k+/month on ads, there’s a very good chance our creative can help you double your spend. Go here to see how: biddyco.com/scale​

Ben Philabaum
CEO, Biddyco​
​👋 Add me on Linkedin and Twitter​

What’s Biddyco again?

We make performance-focused ad creative for Meta/TikTok (UGC, animation, statics, video etc.) Our best fit clients are spending $100k+/month already and need more fuel for their campaigns.
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Interested in working together? Book a call with me here: biddyco.com/scale​
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​Creators: If you're a UGC creator, go here to apply for our private creator network.

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