Hey ,

Ever leave a concert or game and get hit with the smell of bacon-wrapped hot dogs from those street vendors?

Smells so freaking good. But… feels risky. So I never buy them.

Not because I don’t want to. Because I don’t trust them.

I don’t know who made that hot dog, how long it’s been sitting there, or what’s going to happen to me 20 minutes later.

Which is the same dilemma people face when buying food, drinks, or supplements online. To order something off of the Internet and then ingest it into my body, I need to have a super high-level of trust in that company.

This ad type helps alleviate those worries…

We made this one for Nuts.com.

Motion-style creative like this works for all kinds of categories but especially for CPG brands because it builds high levels of trust.

It’s not just someone saying, “I like this.” It’s showing you: This is a legit business. They take quality seriously. You and your family are in good hands.

Native content is great for relatability.

But motion content makes people feel better about clicking “Buy Now.”
If you don’t have this kind of trust-building creative in your account, we should talk: biddyco.com/scale​

Ben Philabaum
CEO, Biddyco​
​👋 Add me on Linkedin and Twitter​

What’s Biddyco again?

We make performance-focused ad creative for Meta/TikTok (UGC, animation, statics, video etc.) Our best fit clients are spending $100k+/month already and need more fuel for their campaigns.
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Interested in working together? Book a call with me here: biddyco.com/scale​
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​Creators: If you're a UGC creator, go here to apply for our private creator network.

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