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Economic growth has long been measured by physical capital, natural resources, and labor. But a new engine of prosperity is coming into focus: the brain economy. As populations age, mental health challenges persist, and AI accelerates changes across workplaces, cognitive capacity is emerging as a decisive factor in national competitiveness. Strong brains—supported by good health, lifelong learning, and enabling environments—are increasingly powering strong economies. How much do you know about the economics of the human brain? Test yourself with this month’s Data Points questions.

Brains at work

In the brain economy, which of the following is most strongly associated with higher economic productivity?

a) Investment in physical infrastructure

b) Improved cognitive health and mental well-being

c) Increased working hours

Dive in to learn more:

What is the brain economy?

View more Data Points quiz questions

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